A call-to-action is a word or phrase that encourages your viewer to take a specific action.
For example, you could add a clickable button to your video messages that say, "Schedule a Meeting," to encourage your recipient to plan a meeting with you.
Create a one-stop-shop for viewers.
Direct viewers to links on the video landing page (to webpages, documents, or additional videos) with calls-to-action:
Use Video Reply.
2. Gain feedback from your prospects and customers by mentioning the video reply feature:
Place your video on top of a relevant website.
3. Drive traffic to a website, blog, or social media site with website overlay:
For more information on creating the perfect video email call-to-action, be sure to check out our blog post by clicking the button below.